Keep your hair in place with this extreme hold styling gel. Fudge Hair Gum delivers firm control for shorter hair styles and creates volume and support for longer hair types. It’s great for your slick, spiky or wet looks, this extreme hold controlling gel provides solid support by thickening each strand of hair. Hair Gum adds volume to your fine hair and holds as well as controls your coarse hair. Work this crème between your hands with a clapping motion to create the amazing fibres that style and hold your hair exactly the way you want. Fudge styling products have a hold factor guide of 0- 15, for light, medium, strong or extreme hold. Hair Gum has a extreme hold factor of 13. All Fudge Styling Products have a UVA/ UVB filter. Directions of Use: Apply Hair Gum to the palms of your hands Distribute evenly through your hair Style as desired Alternatively, apply desired amount to your wet hair prior to blow-drying or setting, for added volume, root support and long lasting style Simply dampen your hair to rework or remould